Online Marketing, Web Design
In website design, our basic design goal revolves around the need to capture our audience within 8 seconds or less. On social media, you probably have less than that to convince a user to stay on your page or post to dig for more information. Think about it; how fast... 
Online Marketing, Web Design
You’ve watched videos on YouTube, so you already know what video marketing and advertising is all about. What you may not realize is that YouTube is the second largest search engine after Google itself. More people search for content such as products and reviews on... 
eCommerce, Online Marketing
Search marketing places paid advertisements directly into the results of a search on Google, Bing or other search engines. The great thing about this type of advertising is that you pay only for clicks. In a newspaper, you pay for an ad whether anyone looks at it or... 
Online Marketing, Web Design
You’ve spent the time and effort to build a website, you’ve put together great content and images, and followed proper design conventions and processes to make sure you are doing it right. Now what. For marketing and customer usability purposes, there are many... 
Online Marketing, Web Design
If you’ve ready my previous articles on proper website design, you already have an idea on what I believe a website should look like and what the design process should entail. Once you establish your site goals, wireframe your site and create the content, and then...
